In the past few assignments I’ve been trying so very hard to focus on one, and only one, concept/idea and run with it the duration of the project. Along comes project #9 with only a size and color pallet restriction; not good for my focus. I have files of sketches and even solid, colored drawings that I, at a moments notice, would offer up to place on a t-shirt. I love them all equally yet for different reasons so to pick one over another seems blasphemous. As of the writing of this statement I have three finalized versions as well as two other ideas that are in the rough, concept stage.
The first shirt, with ink splats forming my new (and improved) website gallery icon, was designed as an integrated marketing piece. It has attributes from the logo/business card, website layout, and personal enewsletter. The only downside (if I can call it that) to this design was maintaining the stop light colors of the logo. It seems to hint at a Rastafarian motif which has nothing to do with the concept. I did consider changing the colors but felt it would lessen the impact of the logo itself.
The next design, the vexed girl, was a sketch I did three years ago when I was so entertained with the way SIN Industries sounded (Yes I need to get out more). She was intended to embody unapologetic beauty, natural and dangerous, enticing yet unnerving. This stems from both my ideas on life and design itself. The people we read about in history books are not the ones who aped what others were already doing but those that took that next step, who pushed (and sometimes destroyed) ideals.
The final finalized design, live outside the box, has roots in the over-usage of the “Think outside the box” slogan. In my chaotic mind, we are negating the message to be different by using a phrase over and over and over and over again. I believe Taco Bell has used that phrase in one of their ad campaigns. The shirt itself is intended to say “Don’t be different for a moment, be different (always)”.
So, was I focused this week? Yes, just in three different directions. Did I enjoy myself? No doubt.
In the past few assignments I’ve been trying so very hard to focus on one, and only one, concept/idea and run with it the duration of the project. Along comes project #9 with only a size and color pallet restriction; not good for my focus. I have files of sketches and even solid, colored drawings that I, at a moments notice, would offer up to place on a t-shirt. I love them all equally yet for different reasons so to pick one over another seems blasphemous. As of the writing of this statement I have three finalized versions as well as two other ideas that are in the rough, concept stage.
The first shirt, with ink splats forming my new (and improved) website gallery icon, was designed as an integrated marketing piece. It has attributes from the logo/business card, website layout, and personal enewsletter. The only downside (if I can call it that) to this design was maintaining the stop light colors of the logo. It seems to hint at a Rastafarian motif which has nothing to do with the concept. I did consider changing the colors but felt it would lessen the impact of the logo itself.
The next design, the vexed girl, was a sketch I did three years ago when I was so entertained with the way SIN Industries sounded (Yes I need to get out more). She was intended to embody unapologetic beauty, natural and dangerous, enticing yet unnerving. This stems from both my ideas on life and design itself. The people we read about in history books are not the ones who aped what others were already doing but those that took that next step, who pushed (and sometimes destroyed) ideals.
The final finalized design, live outside the box, has roots in the over-usage of the “Think outside the box” slogan. In my chaotic mind, we are negating the message to be different by using a phrase over and over and over and over again. I believe Taco Bell has used that phrase in one of their ad campaigns. The shirt itself is intended to say “Don’t be different for a moment, be different (always)”.
So, was I focused this week? Yes, just in three different directions. Did I enjoy myself? No doubt.
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